I have previous written about Things I Hate About Modern Websites, so I wanted to follow that up with a positive article about what makes a great website. If you want to earn money online you need a website, but before you learn how to build a website it is worth getting a good understanding of the things that distinguish a good website from a bad website.
Some of these factors are:
- Free of too many pop-ups or other distractions
- Easy to navigate
- Text is easy to read
- Genuinely helpful to the visitor
- Looks good on mobile devices
- Easy to update and manage
Let’s take a look at each of these points in a bit more detail…
Free of too many pop-ups or other distractions
These days, website owners seem so desperate to earn advertising money from their websites that they cram them full of distracting adverts. This is no good, because many of these adverts are animating or flashing away at the sides or the top, and it makes reading the text an unpleasant experience. Sometimes there are adverts that suddenly fill the whole page if you accidentally move your mouse over them, and this is just awful for the visitor.
So, try to keep any animated adverts to a minimum, if at all. If you must have adverts or banners on your site, it is best to use static ones that aren’t too distracting.
Also, don’t bother with any fancy animated intros. People aren’t really interested in marveling at your flashy animation skills; they just want to get access to the content they were searching for.
Easy to navigate
When a visitor lands on your site, no matter what page they land on it should be totally obvious how to navigate round the site. Therefore it is essential that you have a good menu structure across the top and/or side of your website. WordPress makes this very easy to set up. In fact, this website you are reading right now was created using WordPress.
Text is easy to read
Don’t create a website with bizarre background and text color combinations, and avoid white text on a black background. Your purpose is not to create the wackiest looking website on the internet, it is to provide valuable content that is easy to read. Black or dark grey text on a light background is best. Choose a standard font. Never use Comic Sans.
Genuinely helpful to the visitor
If your text is all just pointless waffle just to trick search engines like Google that your site has content on it, you’re doing it wrong. People arrive at your website looking for information on a particular topic. Your number 1 goal with your website should be to help and inform.
A good example is this very post you are reading right now. I am helping you to understand what makes a good website.
Looks good on mobile devices
These days, many people access the World Wide Web using some kind of mobile device, whether it’s a tablet or a cellphone. At one time, not long ago, it was common for website owners to get around this by having special mobile versions of their websites. However, these days it is now considered much better to have a “responsive” website that rearranges its layout depending on the size of the screen it is being viewed on.
If you are viewing this site on a computer, try re-sizing the browser window, and you will see that it changes depending on the size of the window. There are now many WordPress themes that do this automatically.
Easy to update and manage
It’s all very well having a wonderful looking website full of great content, but if it’s a hassle to change the appearance or add new content, you’re giving yourself an unnecessary hard time. There are two absolutely wonderful things about WordPress:
- It’s easy to quickly change the appearance by choosing a different WordPress theme.
- It’s easy to add new content – it’s as simple as typing into Microsoft Word.
Do You Have a Website Yet?
If you are looking for ways to improve your existing internet marketing efforts, presumably you already have a website? In case you don’t, or if you are a beginner to making money online, I can help you get started.
Need to build a website? I can help you with that. Need to make money right now? I can help you with that. Want to build a solid online business that can bring you money for years to come? I can DEFINITELY help you with that! CLICK HERE to get started.
Get My Personal Help
Look, I know what it’s like when you’re a beginner. Sometimes you get stuck and need someone to go to with questions. I’ve been doing this for several years now, so I know a few things. If you ever get stuck or need any help, just send me an email and I will do whatever I can. Get started here.
Got any questions/comments?
If you have any questions or would just like to get in touch, please leave me a comment below and I will get back to you as soon as I can.
Wishing you great success,